Marketing to OBTAIN AND RETAIN Your Ideal Customers

Services

The Midas & Co. marketing packages are created to nurture a strong relationship with your target market in order to drive sales and retention for your brand.

I was always told “treat how people how you want to be treated”. After years of corporate marketing and advertising experience in the digital era, I realized people simply want to be treated like people. Not like a dollar sign, bot, or means to an end. They want genuine relationships and valuable interactions. That’s the key to online marketing.

We are here to help you create value with the right content, at the right place and time to nurture the relationship between your brand and target market. Nurturing your audience not only drives sales and retention, it also creates brand champions - people who are excited to tell their network about your brand which creates warm leads for you via word of mouth.

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Audience Research & segmentation

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Content strategy & planning

Paid social media ads

Strategy Session - $149

So you have your target market profiles. You may even know where to reach audience. Great, but then what? How are you going to connect with them? What content are you going to share? How do you avoid being redundant and finding that fine balance of staying top of your audience’s mind without being annoying and super sales-y? What’s the best way to launch your brand or new product?
In my 90-minute strategy sessions, I will help you find these answers and more - whether it’s email, social media, website, podcast, or YouTube content strategy. Let’s really have some fun and mix the perfect cocktail blend of platform-specific content based on your target market. Thinking long-term, and want to avoid burnout? Let’s plan out your next month or quarter of content so it’s done in advance, then all you have to do is schedule it!

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Services 9.1.jpg — Audience Research & Segmentation - $349

Have you ever wandered why certain strategies seem to work sometimes, but not every time? The old way of marketing by casting a wide net and hoping to catch as many fish in the sea as possible is outdated, costly, and exhausting. Instead of casting a large net, why not figure out where the fish you want are, and develop a strategy that targets them directly?!
The more you know about your audience, the better you’re able to target and connect with them. My audience research and segmentation service provides you with an in-depth understanding of your target market AND groups them into multiple sections that you can individually target based on the comprehensive research. Focusing on specific groups within your audience is called hyper-targeting, and greatly increases the probability of effectively connecting with your audience. Use this service to define your target market, the segments within it, and increase your knowledge of the people you aim to reach.

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Social Media Management - $569 per month (3 month min.)

Need support with managing your social media channels? Look no further! After outlining your SMART goals, you’ll be able to hand over the reins of this cumbersome yet very necessary task.
We will craft 3 custom posts per week on a platform of your choice (IG, Facebook or LinkedIn) with thoughtful captions and hashtags for each post. We will also respond to post comments and provide 2 hours of engagement per week. Each feed post will be added to your story (IG and FB). Each month you will receive a reporting recap on a designated day, and two-30 minute bi-weekly consulting calls.
Want to add a second platform to maximize your reach on social media? We can manage two platforms for $989 per month. Please note, a 50% deposit is required to begin services. Need more support? Ask about our payment plan option!
Take away this headache and focus on other parts of your business. Schedule a call today!

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Gold Standard Group - $499

This 4 - week course offers the same information, tips and strategy advice as the 1 on 1 Gold Standard package, but in a group environment at an even more affordable rate. As in any group activity, every team member has to do their part. There will be some homework assignments, and we’ll do live group calls each week with a Q & A session after each group call.
During the content sessions I will take 10 - 15 minutes to brainstorm with you live. By the end of the month, you will be equipped and inspired to execute on your content marketing strategy which will help you nurture, convert and create brand champions within your target market.

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The Gold Standard - $999

This 8 - week 1 on 1 package will provide you with a hyper-focused audience strategy to reach, connect and eventually convert your target market. Our audience research will identify multiple segments of your target market, and provide in-depth insight to use in content strategy development.
Once we know everything there is to know about the different segments of your target audience, then we figure out how and where to target them. Our content strategy plan is built to nurture relationships by providing value across the platforms, on and offline, that make sense for your target market.
Finally, we provide comprehensive results from audience research including identifiable personas for each segment of your target market, strategy plans by platform, a list of brainstormed content ideas, and specific tips to use relationship marketing to convert and create brand champions for your business.

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Paid Social Media Ads -
starting at $499

It’s no secret, social media is likely a part of your audience’s day to day lives. Whether used for news updates, learning, inspiration, entertainment or shopping, your audience is highly likely to use at least one social platform a couple times each week.
Converting social media followers to customers is always on the minds of business owners. One way to move buyer’s down the sales funnel is with strategic and hyper-targeted social media ads. We offer paid campaign development and management starting at $500, not including ad spend dollars. Packages pricing varies depending on scope of the project.

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A La Carte Services

So you have your audience research and segmentation down to a science. You know what channels to reach your target market. Now you need to strategize and execute. We’re with you the whole way! Check out a list of additional services we offer (prices vary):
- Influencer Marketing
- Social Media Strategy
- Email Marketing Strategy
- Email Marketing Copywriting
- Website Copywriting
- Video Scripting
- Data Analysis and Actionable Insights
- Content Brainstorming

Have questions about these services? Drop us a line so we can talk about it by clicking the link below!

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Testimonials

Testimonials

Jan 30, 2020

Jan 30, 2020

“DJ is a marketing genius. He has helped me understand my customer, and showed me how to work smarter (not harder) in my efforts to build my brand and manage the content I produce. 10/10 would highly recommend working with him.”

- Velton S., Founder & CEO

Jan 30, 2020

Jan 11, 2020

Jan 11, 2020

“DJ is ambitious and great at adding his unique and creative touch for the betterment of all projects. He can really rally a team and always shines his positive spirit at what seems to be just the right times. Anyone who has the opportunity to work with him should consider themselves extremely fortunate.”

- Laura L., Sr. HR Business Partner

Jan 11, 2020

Dec 20, 2019

Dec 20, 2019

“It’s clear DJ is not only exceptional at delighting his clients, but also has the ability to involve and empower our Production team more than we were accustomed to, which circled back to better creative and happier clients!”

- Connor S., Founder & CEO

Dec 20, 2019

Oct 15, 2019

Oct 15, 2019

“Anyone looking for a confident, reliable and friendly pro to craft words, create winning ideas and see them through to fruition should talk to DJ.”

- Chris W., Creative Designer

Oct 15, 2019